It is the emergence of mass media which makes possible the use of propaganda techniques on a societal scale.
Jason Shrontz is a full time English faculty member at Gogebic Community College where he teaches classes in composition, contemporary literature, and popular American culture. His pedagogical goals are to empower students through rhetoric and media production. He strives to equip his students with the knowledge and tools to participate in meaningful and ethical conversations with a range of audiences, and to make conscious decisions about the media they use to engage in these conversations. He is a PhD graduate in English from the University of Rhode Island where he began his research into the coupling of old and new media by focusing on the print novel and the language of corporeality within the new media ecology. His current work continues to explore corporeality and the language of connection across social media networks.