The genres, codes, conventions and symbolic forms of messages shape perception and interpretation.
DIGIURI MEDIA CLUB: "The Attention Merchants: The Epic Scramble to Get Inside Our Heads" by Tim Wu
On June 3rd at 9am EST we discussed "The Attention Merchants: The Epic Scramble to Get Inside Our Heads" by Tim Wu. This book explores how commercial interests are using online content marketing to attract our attention—sensationalism, misinformation, and even valuable content is at work. Tim Wu is a professor of law at Columbia, but also has a long history in public policy, including some of the earliest work on net neutrality legislation (in fact, he is credited with coining the term.) Did you miss the meeting? Check out the recording here!
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DigiURI Media Club is a global community hosted by Samantha Stanley (University of Hong Kong) and Michael Stoepel (American University of Paris). Learn more about the club.