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NAMLE National Media Literacy Conference

The Labsters are coming to Chicago to represent for the Media Education Lab at the National Association for Media Literacy Education (NAMLE) conference, June 27 - 28. We're excited to meet with old and new friends as we share our passion for digital and media literacy education. Here are some events that feature current and former members of our team! Come join us!

TUESDAY, JUNE 27, 2017

11:15 AM. Media Literacy & Contemporary Propaganda

Presenters: Tom Burrell & Renee Hobbs

Early in the twentieth century, propaganda studies addressed the use of mass media to influence public opinion regarding global political issues. Ideology critique has since been an essential part of studies of media and culture. This dialogue session brings a pioneer in marketing communications together with a leading scholar to discuss propaganda’s presence in today’s media landscape and explore strategies for preparing the public to deconstruct representations of race, gender, politics, etc. 

11:15 Media Literacy Across Disciplines

Media literacy education has found itself in various subject areas and disciplines—from arts education to journalism, from English classrooms to media production programs. This session includes presentations that represent a variety of disciplines and perspectives on media literacy education.

  • Mary Moen, “Media Literacy @ Your Library”
  • Mary Caton-Rosser, “Exploring Connections Between Media Literacy and Entrepreneurship Among Rural Youth in South Dakota”
  • Randy Kochevar, “Data Literacy and Media Literacy: Finding Common Ground in K-12 Education”

2 PM. Media Literacy & Eco-Justice Education

Among the issues addressed in critical media literacy education is environmental justice. This session includes presentations that explore the potential for media education and production to be a means of preparing citizens to create sustainable change and protect the environment.

  • Theresa Redmond, “Engaging Citizens and Building Community through Media Literacy as EcoJustice Education”
  • Kelsey Greene, “Enhancing Youth’s Investment in Local Sustainability Efforts through Video Production”
  • Ellen Moore, “Seeing is Believing is Feeling is…Acting? How Media Can Create Uncomfortable Emotions that Lead to Sustainable Change

4:30 PM Issues in Media Literacy Education

As an evolving discourse, media literacy education is always addressing new issues, developing new perspectives and practices. This session includes presentations with scholarship and pedagogical practices that address areas of special importance in the field.

  • Sherri Hope Culver, “The Audience is You: Deepening Students’ Understanding of Themselves as a Target Audience”
  • Jessica Harvey, “Engaging Youth and Teachers in a Dialogue about Media Literacy Education”
  • Brian Puerling, Heather Vardis, Patrick Gall, “Using Social Media and Digital Networks to Support Young Writers”


10 AM. The Media Education Lab Model: Research and Community Service for Media Literacy Education

Presenters: Kara Clayton, Carolyn Fortuna, Yonty Friesem, Renee Hobbs, Frank Romanelli, Sait Tuzel, Hacer Dolanbay & Zoey Wang.

Learn more about the current work of the Media Education Lab as it aims to advance the practice of media literacy education through scholarship and community service. What are the key features of the Lab’s approach and how could these principles be useful to you in your efforts to advance media literacy?

10 AM Analyzing Memes to Increase Youth Civic Engagement through Media Literacy & Anti-Bias Education

Presenters: Lynne Azarchi & Elizaveta Friesem

This workshop will focus on how analyzing memes in the classroom can increase students’ media literacy, help them deconstruct their own biases, & have conversations about civic engagement. We’ll talk of how adding media production can increase students’ empathy & allow them to gain a deeper understanding of mediated communication

10 AM Global Media Literacy Policy & Practice

  • Hamid R. Akrami, “Social and Political Conditions Affecting Digital & Media Literacy Education in Iran”
  • Jiwon Yoon, “Development of National Media Literacy Curriculum in South Korea: Context, Process and Outcome”
  • Jacob Mukherjee, “Our London: Political Organising in the Neoliberal City”

11:15 AM Social Media, News & Citizenship

Since the public is increasingly getting its news through platforms like Facebook and YouTube, it is necessary that media scholars and educators examine the significance of social media in the development of political perspectives and practices. This session includes presentations that explore the intersections of social media, news and citizenship.

  • Zoey Wang, “The YouTube Cult: A New Type of Democracy?”
  • Eszter Hargittai, “How Internet Literacy Relates to Civic Engagement”

11:15 AM Media Education for Cross-Cultural Understanding

An essential part of building community is being able to communicate and connect across cultures. This session includes presentations that explore both theoretical and practical perspectives on media education as a means of fostering cross-cultural understandings.

  • Jiwon Yoon, Hyeon-Seon Jeong, Amie Kim, Jun Sakamoto, Kyoko Murakami, “Media Literacy for Cross-Cultural Communication: The Video Exchange Program Between Japan and the US”
  • Kewman Lee, “The First Step to Engage Global Citizens: Literacy Practices in Online Affinity Spaces Associated with Global Popular Cultures”
  • Denise Chapman, Jayne Cubbage, “A Call for Highlighting Ethnicity in Media Literacy”

1:45 PM New Media Literacies

New media technologies—from video games to augmented reality, social media to transmedia storytelling—both open up new opportunities for learning, and require new media literacies. This session includes presentations that highlight the place that emerging media technologies have in the media literacy landscape.

  • Denise Chapman, “Where New Media Meets Traditional Indigenous Story: Reshaping Deep Community Connections with Mobile Augmented Reality at the Royal Botanical Gardens”
  • Prune Lieutier, “Engage, Play and Learn: The Curious Critters Club, a Transmedia Exploration for Children”
  • Yonty Friesem, “The Media Production Hive”

1:45 PM New Directions in Research

The research generated by scholars is invaluable to the field of media literacy to continue to move forward. This session includes research presentations that address media literacy’s theories and histories, pedagogies and practices.

  • Sherri Hope Culver, “Privacy and Media Literacy: A Global Study”
  • Russell Kahn, “Engagement Approaches that Work for Readers of the New Generation”
  • Melda Yildiz, “Media Binds or Blinds? Promoting Global Competencies and Social Change through Participatory Action Research”

3 PM Who Are Your Intellectual Grandparents?

Presenters: Kara Clayton & Renee Hobbs

Your approach to media literacy education probably reflects the many influences of “intellectual grandparents,” as ideas you have been exposed to shape your perspectives on media, culture, society, learning, teaching, technology and more. In this session, you’ll reflect on how you have been influenced by others’ ideas and we’ll trace back in time the many grandparents of media literacy.